Project Team
Arch. Fernando Hitzig
Arch. Leonardo Militello
Arch. Gaston Gonzalez Vivo
Program
fast food
Area
Covered area 70 sqm
7167 Burger
/ Food & beverage
2021
Scalabrini Ortiz 3110, Buenos Aires.
See plans >>
Photography
Federico Kulekdjian
Services
DC
Concept Design & Art
HMA Arquitectos
DD
Design developments
HMA Arquitectos
CD
Construction documents
HMA Arquitectos
Abstract
The commercial space is located in Buenos Aires. It´s small surface (735 ft2 ) was decisive to its compositional strategy, since in such a small space the impact had to be immediate. Therefore, the colors had to achieve an immediate immersion effect.
Having in mind that the product are burgers, the design strategy is based on the single intervention (folds) of the single material (sheet metal), enriching the sobriety through changes of rhythm, application of textured patinas and lighting design, all of which refers to the hot iron of the baking plates.
Its rythm shifts, textured patinas, lighting design, red neon tones, and the scarce graphic intervention are all associated with the leading idea of hot cast iron plates.
Publication
/ Local & International
Soler 5130 1° B
Codigo Postal ( 1425 )
Buenos Aires, Argentina
Phone number
+54 (11) 4773 8658 ( ARG )
+1 (305) 851 3565 ( U.S. )