7167 Burger

/ Food & beverage

2021

Scalabrini Ortiz 3110, Buenos Aires.
See plans >>
Project Team

Arch. Fernando Hitzig
Arch. Leonardo Militello

Arch. Gaston Gonzalez Vivo

Program

fast food

Area

Covered area 70 sqm

Photography

Federico Kulekdjian

Services

DC

Concept Design & Art

HMA Arquitectos

DD

Design developments

HMA Arquitectos

CD

Construction documents

HMA Arquitectos

Abstract

The commercial space is located in Buenos Aires. It´s small surface (735 ft2 ) was decisive to its compositional strategy, since in such a small space the impact had to be immediate. Therefore, the colors had to achieve an immediate immersion effect.

Having in mind that the product are burgers, the design strategy is based on the single intervention (folds) of the single material (sheet metal), enriching the sobriety through changes of rhythm, application of textured patinas and lighting design, all of which refers to the hot iron of the baking plates.

Its rythm shifts, textured patinas, lighting design, red neon tones, and the scarce graphic intervention are all associated with the leading idea of hot cast iron plates.

Publication

/ Local & International

MAS ARQ

Argentina
April 2024

Archello

Argentina
January 2023